Advance General Admission: $40 Advance VIP Admission (includes 1-hour early entry): $50 Designated Driver: $20

Craft beer lovers, mark your calendars! BayBrew Fest is making its highly anticipated debut on Saturday, June 28, 2025, at the Monterey County Fair & Event Center. Formerly known as the Monterey Beer Fest, this reimagined event returns under new management with an expanded lineup, a fresh coastal vibe, and an experience curated for locals and visitors alike.
Spend the day tasting from some of the best craft breweries from across California and beyond. Enjoy pours of everything from hop-forward IPAs and crisp lagers to creative sours and bold stouts. In between tastings, groove to live music, sample eats from Monterey's favorite food trucks, and explore upgraded VIP offerings featuring early access, exclusive brews, and shaded seating.
With a strong focus on quality, community, and good times by the coast, BayBrew Fest blends the laid-back charm of Monterey with the excitement of a modern beer experience. Whether you're a seasoned beer enthusiast or just looking for a fun day out in Monterey, BayBrew Fest offers a one-of-a-kind summer celebration. Cheers to great beer, great company, and a great day by the Bay! 
For a special hotel event rate, book with Blu Pacific Hotel via phone at 831-373-3081 and mention the code "LBEER"! Patrons must be 21+ to attend.